successful art business Archives

Top 3 Business Insights from Last 7 YEARS | Liron’s Podcast Episode 130

In today’s episode I’m sharing 3 BIG business-related insights I gained over the last 7 years of building my art business. These are MACRO insights that I think you and anyone can benefit from, even if you’re NOT building a business.

Let’s get to it!

#1 – Things never work out the 1st, 2nd or 3rd time

I can’t even begin to count my failures. It’s simply an INHERENT part of doing something worthwhile – Learning a skill, creating a relationship, building a business etc…

I had to learn to recognize this fact, embrace it and continue iterating, improving and trying – until what I did WORKED.

Happens to me in painting, drawing, marketing, making content etc.

#2 – Learn from the BEST

This is another incredibly important insight I had.

If you want to learn something FASTER and more efficiently – find the person / place that’s the BEST that you can afford, and learn from that.

This will save you time, bad habits and probably even MONEY in the long run.

The ability to find these people and resources is something that will also improve with time.

#3 – Always give MORE than you receive

This is something I always try to strive for.

In any business transaction, or even personal life – I’d much rather give back more than I receive.

And again – this isn’t necessarily from a place of kindness (though I would like to think I’m kind), but rather – it’s PRACTICAL!

In the long run, you’ll always do better and get farther by providing more value than you ask for in return.

And along the way – it ends up really helping people, so why not? (:

Conclusion

These are some of my most meaningful insights from the last 7 years of working on building my art business.

There are plenty more, in all different areas of life.

Let me know if there’s anything in particular you want me to discuss here, on YouTube or any of the other channels!

Here’s where to reach out (:

Instagram – @LironYanIL TikTok – @Liron.Yan YouTube – Liron Yanconsky Art LinkedIn – Liron Yanconsky Pinterest – Liron Yanconsky Twitter – @LironYan

Making More Time for Creation – April 2020 Recap | Liron’s Podcast Episode 117

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Hi there! In this episode I’m recapping my April 2020, and talking about taking more time to create “quietly” 😉

Let’s get to it!

Creating Over Sharing

I’m an artist who naturally gravitates towards sharing my art, processes tips and techniques. It’s very easy for me to fall into the “trap” of sharing at the detriment of creation (aka instead of focusing FULLY on the artwork, I’ll take breaks to take pics and share).

In addition, lately I’ve been feeling the potential and the long way I have to grow as an artist, compared to where I’m currently at.

This gap annoyed me and I decided to close it.

All of the above led to me taking more time for pure creation, drawing, painting, practicing etc. – As opposed to sharing.

This meant a slight decrease in posts in many channels.

I’m NOT Going Anywhere Though

Some channels I’m adamant about, and have kept very consistent on:

– YouTube
– IGTV
– Weekly Podcasts
– Weekly emails

And, I believe I will go back to the more regular consistency of content pretty soon, once I feel like I gained what I needed (:

What I’ve Been Creating

Here are some of the skills I’ve been practicing in quiet:

– Watercolor
– Anatomy
– Gesture drawing
– Manga
– Digital drawing &painting
– Storyboarding

Videos I Posted / Am Working On

I recently posted a video I think you’ll love, about 3 unique watercolor painting exercises.

You can check it out here:

In addition, I’ll post a vid on Saturday on DRAWING, showing a quicker VS slower approach.

PencilKings.com – Interview with Mitch Bowler

About a week ago I was interviewed by Mitch Bowler from PencilKings.com (which is an excellent resource for concept and drawing, I highly recommend you check them out). We talked about the artistic career, creative growth and much more.

The episode should be out in a few weeks, and I’ll keep you updated on that one. I had a fun time and Mitch is a great guy!

And this is it for today! If you want to reach out – you know where to find me 😉

Take care, and stay safe!

– Liron

TikTok – @Liron.Yan

YouTube – Liron Yanconsky Art

LinkedIn – Liron Yanconsky

Pinterest – Liron Yanconsky

Instagram – @LironYanIL

Twitter – @LironYan

Why LinkedIn is so Important for Artists | Liron’s Podcast Episode 106

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Today I’m talk about LinkedIn and its HUGE IMPORTANCE for artists who want to build long-term success.

Here’s a quick summary of everything I talk about…

1. Why Did I Start Using LinkedIn More?

As you know, I love to take my inspiration from a variety of source – both in art and in business. And one of the entrepreneurs I appreciate the most is GaryVee.

He talks a lot about the current importance of LinkedIn. It currently has great organic reach (reminds him of the early days of Facebook), and it’s a platform for BUSINESSES.

2. Why Is LinkedIn Important for Artists?

Businesses are more powerful than individuals in many senses. I believe it’s extremely important to build relationships with them as an artist.

Reaching out to art brands, as well as powerful people in your field and OFFERING THEM VALUE will help you in the future.

3. What I Currently Do + Results

I currently spend time reaching out to CEOS, owners and other employees of brands I appreciate and love their products.

So far I received some products to try out, as well as started corresponding with some owners and giving my insights about my local market.

I don’t know exactly what these connections will lead to in the future, but I love helping them in whatever way I can right now.

I do think it’s important to be authentic and actually reach out to brands you have some connection with (in my case, I LOVE the products of the companies I reached out to).

4. LinkedIn is Important to EVERYONE

I think everyone can benefit from making connections with successful businesses and people in their niche, NOT ONLY artists.

And I’ll take it one step further – I also recommend people who are EMPLOYEES to do the same (my friends who work in programming, for example).

Conclusion

I hope this makes you give LinkedIn a serious try, and actually network.

Even if you’re shy – it’s in writing! Which makes it easy. Take these steps to increase your odds of success as an artist in the future. You won’t regret trying.

Here’s where you can reach out to me:

TikTok – @Liron.Yan

YouTube – Liron Yanconsky Art

LinkedIn – Liron Yanconsky

Pinterest – Liron Yanconsky

Instagram – @LironYanIL

Twitter – @LironYan

My Artistic Goals for 2020 | Liron’s Podcast Episode 104

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In this episode I’m sharing with you my artistic goals for 2020!

Here’s a quick list of them (the order is very fluid haha):

Improve the quality of my paintings
Improve my teaching skills
Sell a painting for a PREMIUM price
Innovation
New and BETTER products

The Quality of My Art

I think at the heart of this is my art. This is the basis for everything.

It’s what charges me up with energy and what I enjoy doing the most. If I want to continue providing value for people in the long run, I HAVE TO work on my art.

Then comes the teaching, selling and so on…

A Premium Watercolor Course for FREE

Another thing that’s really been on my mind is creating an amazing product and giving it away for completely free.

Update: I’ve brainstormed several ideas and I think I’ll go with Simplifying in Watercolor.

I want to, once and for all, solve this mystery for people.

I see many struggle with this concept of how to simplify, reduce clutter and paint what matters.

So let me know if you think that’s a good topic.

I hope you enjoyed this episode. If you want to reach out – you know where to find me 😉

I hope to hear from you!

TikTok – @Liron.Yan

YouTube – Liron Yanconsky Art

LinkedIn – Liron Yanconsky

Pinterest – Liron Yanconsky

Instagram – @LironYanIL

Twitter – @LironYan

3 Things That REALLY Helped Me With My Art Teaching Business | Liron’s Podcast Episode 103

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In this episode I’m talking about a few things I think are a MUST in order to create a successful art teaching business!

These 3 things are probably heavily responsible for the relative success of my art teaching business.

Here’s a summary of what they are…

1. Proactiveness

Being self driven and motivated, working every day without needing any external influences to encourage me.

If you’re asking whether you should or should not do something, and you’ve been debating it for a while in your mind without taking action, this is already a warning sign that you perhaps need to improve your decisiveness.

I don’t think I’d be able to do all the things I have so far, had I debated everything in length.

And you have to realize – I’m not against contemplating or making plans. But at some point it’s execution time.

2. Free Communication

Freely sharing all my best advice, techniques and tactics for free, online, without asking for anything in return.

This is something many artists hate, and thing reduces our value. But i disagree.

I think providing free value is the KEY to getting more business.

The days of trade secrets are over, information has been commoditized.

Let’s see who’ll get more students and followers, the person who posts TONS of free and valuable content for free, or the person who doesn’t have any online presence…

3. Routine & Structure

Building your work day and learning to become your own boss.

This is mostly about structure. You have to be dedicated enough to figure out how to work effectively and efficiently, and get things done.

You have to be somewhat organized and know what you’re doing.

You have to research and decide on what products and services you offer. You need to develop a marketing plan, a content schedule and so much more.

This ingredient is important for anyone wanting to be self-employed, so perhaps a more general one (much like the first one too).

Conclusion

I hope this makes sense! Let me know your thoughts in a comment or by reaching out. Here’s where you can find me:

TikTok – @Liron.Yan

YouTube – Liron Yanconsky Art

LinkedIn – Liron Yanconsky

Pinterest – Liron Yanconsky

Instagram – @LironYanIL

Twitter – @LironYan